Breaking the Hard Rules

Redefining Strength in Leadership by Embracing Authenticity, Empathy and Humanity

Are you ready to break some rules? Shelley Brown challenges the deeply ingrained belief that women leaders must be “hard” to succeed. Drawing from her own corporate journey and the experiences of countless women, she explores how the pressure to be “bada$$” has created a leadership culture that forces women to choose between authenticity and authority. Through compelling storytelling and actionable strategies, Shelley reveals how embracing our whole selves—both our hard and soft qualities—is not only acceptable, it’s essential for lasting influence and impact.

This isn’t just another women’s leadership talk. It’s a radical reframing of what true strength looks like in leadership today. Shelley leads the audience through a journey of unlearning outdated leadership models and embracing a new paradigm where vulnerability is a superpower, empathy drives innovation, and authenticity creates extraordinary impact. By addressing the high costs of perpetuating hard leadership, Shelley offers concrete tools to lead from wholeness, helping women shatter the mold that was never made by them or for them.

This session empowers women to stop proving they belong and start changing the legacy of leadership. It’s time to lead with authenticity, confidence, and humanity, redefining power on your terms. Powerful and human. Strong and soft. And most importantly, fully yourself.

Why this keynote lands:

  • Uncovers how the “badass trap” limits women’s leadership potential

  • Reframes empathy, vulnerability, and intuition as powerful assets

  • Shifts leaders from perfectionism toward confident, action-oriented progress

  • Provides tools to prevent burnout through boundaries, rest, and delegation

  • Empowers women to redefine power on their own terms and thrive authentically

Ready to lead without losing yourself?

Book Shelley